Marketing Tools — Affise

Introducing Affise Product Feeds

Dmitry Hodosok — Fri, 28 Jun 2024 10:50:21 +0000

Introduction We’re excited to introduce our newest Product Feeds feature! With Product Feeds, you can import your store’s entire product catalog directly into Affise and share it seamlessly with your affiliates. This feature allows your affiliates to pull XML feeds and integrate products directly into their websites. Affiliates will have access to all product descriptions, […]

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Top 6 Affiliate Tracking Software – Which platform offers the Best Solution?

Affise Academy — Sun, 06 Nov 2022 09:14:46 +0000

“If you want something done well, do it yourself.” Although that might work out in certain situations, things are done differently in digital marketing! The best way to expand your business is by practicing a virtual word-of-mouth strategy through affiliate programs. At the end of the day, who is better at promoting your products than […]

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How to Improve Your Reach Using Instagram Stories?

Valeria Santalla — Tue, 27 Sep 2022 14:19:08 +0000

Out of many cool features, Instagram Stories is one of the platform’s most used and liked features. According to stats, more than 500 million people use Instagram Stories regularly. It goes without saying that most Instagram users have a sharp eye for new things. 58% of users say they become more interested in an item […]

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5 Partnership Marketing Initiatives for B2B SaaS Companies

Mary Batchelder, Sr. Digital Marketing Manager at Triblio — Wed, 14 Sep 2022 07:48:07 +0000

A partnership is a beautiful thing. Through a partnership, brands can reach untapped markets cost-effectively and with ease. But like many exciting marketing strategies, partnership marketing is underutilized in the land of B2B. Let’s discuss 5 partnership marketing initiatives that B2B SaaS companies should be launching. What is Partnership Marketing? Source (Canva) Partnership marketing is […]

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13 Best Strategies to Boost Your Ecommerce Website Marketing

Richard Conn - Senior Director, Demand Generation, 8x8 — Thu, 01 Sep 2022 08:45:45 +0000

Source (oberlo.com) Ecommerce continues to grow. In fact, online shopping saw more than two billion people buy goods in 2020 with total global ecommerce sales exceeding $4.2 trillion. It’s difficult to know exactly how many ecommerce sites actually exist, with estimates ranging from 12 to 24 million. While many of those sites do not make […]

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Word of Mouth: A Marketing Strategy That Really Works

Vikas Kalwani — Sat, 27 Aug 2022 14:21:30 +0000

Word of mouth (WOM) marketing is one of the oldest and most effective forms of marketing. And it’s easy to see why — it’s free, it has the potential to go viral, and best of all, it works! People are more likely to trust the recommendation of a friend or family member than they are […]

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B2B Incentive Programs

Richard Conn - Senior Director, Demand Generation, 8x8 — Tue, 16 Aug 2022 07:14:15 +0000

Source (grandviewresearch.com) If you work in a purely B2B (business-to-business) organization or even a hybrid model, you’ll know how large and important a market it is. In fact, the B2B industry in the US alone is estimated to be worth some $6.7 trillion. That’s a lot of sales and ensuring your sales and conversions are […]

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Drivers of Relationship Marketing

Richard Conn - Senior Director, Demand Generation, 8x8 — Sat, 13 Aug 2022 07:42:49 +0000

‘Make a customer, not a sale’ is the well-known advice from 70s retail doyenne Katherine Barchetti. Although, what this actually means is often lost in most business-to-consumer models. What it boils down to is this: when you conduct a transaction, make sure that the person you’re selling to goes away happy with the experience, as […]

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Online Customer Acquisition Tactics for Ecommerce

Richard Conn - Senior Director, Demand Generation, 8x8 — Fri, 12 Aug 2022 07:36:34 +0000

It’s news to nobody that a commercial organization needs new customers in order to survive. Whether your business is a startup or is as established as commerce itself, you need to think about getting more paying customers. This means, in short, lead generation. Sure, customer loyalty is a welcome feature, but there’s simply no denying […]

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Customer Referrals

Richard Conn - Senior Director, Demand Generation, 8x8 — Thu, 11 Aug 2022 07:19:26 +0000

One thing has remained constant in the ever-changing world of marketing: word-of-mouth recommendations. Even with the advent of new tools and technologies, personal recommendations and online reviews remain two of the strongest ways of acquiring new customers. Of course, just as technology evolved, so has how customers hear about brands. It’s not just their friends […]

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